Cedar Hair Studio gains 275 new clients with Glammatic
Cedar Hair Studio, a busy 10-chair salon in Denver, was having a tough time with their social media. With a team of seventeen, keeping things consistent and engaging was hard. Owner Emily was overwhelmed trying to manage the salon and its online presence.
Business
Area: Denver, CO
Staff: 17 Stylists
Years in Business: 6
Services
Curly Cuts
Bridal Hair
Lived-In Hair Color
Av. Social Impressions/Month
Av. Profile Activities/Month
Increase in Social Impressions
Cedar Hair Studio
Before working with Glammatic
Outdated website design
Cedar Hair Studio’s website was outdated and no longer reflected its brand. Building a new website was expensive, so they opted for Glammatic’s more affordable monthly plan. The new website is modern, better represents their brand, and has received positive feedback.
Overwhelmed with social media
Overwhelmed by juggling a busy salon and social media, Emily struggled to maintain a consistent online presence for Cedar Hair Studio. With 17 staff members, coordinating content and posting became a challenge, leading to sporadic updates and missed opportunities to engage their target audience.
How we helped
Working with Glammatic
Av. Website Sessions/Month
Av. Booking Clicks/Month
Come From Organic Traffic
Improvements we made for Cedar Hair Studio
Emily, the owner of Cedar Hair Studio, wanted a support system of expert marketers to help guide and advise her on the best way to grow her hair salon. She needed help with implementing consistency in her marketing activities and updating her online brand identity to match her in-salon one. Below is a breakdown of the work we did to set Cedar Hair Studio up for success and the work we continue to do to support its growth online.
Website Design
Cedar Hair Studios’ website was outdated and did not match the vibe of the salon’s brand. We redesigned it with our salon-specific design framework to showcase its various services and highlight the bridal offerings. We also added specific keywords to the website to help with local SEO and capture more people looking for hair services in Denver.
Mobile Optimization
Our design frameworks take a mobile-first approach, improving user experience. They offer faster load times, better search engine optimization, and the ability to get visitors to take the action you want.
Search Engine Optimization
Competition is tough in Denver, with many competing hair salons in the area. So, our focus with SEO was to create copy and content based on search volume to make it more appealing to online visitors.
Social Media Management
Cedar Hair Studio had an inconsistent and lackluster social strategy. We started with a social media audit, then built a strategy plan with recommendations for improvements and implemented changes. We created monthly social posts matching the salon’s brand and vibe and continue to do the heavy lifting of creating, publishing, and reporting to streamline social media for the Cedar team.
Discover how easy marketing can be!
Does balancing your time between styling at the chair and promoting your salon seem like a constant struggle? We want to take the daily grind of website and social media management off your plate. So, let’s chat and see if we can make that a reality.
Glammatic Beauty Marketing
Staying on top of marketing trends in the beauty industry is tough, especially when you’re already doing so much. SEO, social media, website design – it can be overwhelming, right? At Glammatic, we get that. We’re passionate about making digital marketing simpler and more accessible for salon owners like you.
Our done-for-you solution supports you in the digital maze. So, don’t let the fear of the unknown hold you back!
What we do
Done-For- You Marketing Tools For Salons
Website
Give customers the right impression with a beautiful website that’s professionally managed and always up-to-date.
Social Media
Grow and engage your social media following, driving more business to your salon with little effort.
Branding
Build or refresh a lasting brand that sets your salon apart from the competition and sells a unique experience.
1k+ small businesses across the US thrive with Glammatic
